The Download

2025 TSC Summit Recap. Ta-da! Here are my top three tips for maximizing e-commerce performance.

Kate Spade artfully merchandised their site for concurrent Valentine’s Day and Galentine’s campaigns – chef’s kiss, no notes

Remember when ChatGPT burst onto the scene and we all thought we’d seen the future? Well, honey, the future just got a major upgrade.

Ulla Johnson’s retention marketing team could learn a thing or two from Frēda Salvador’s team.

I talk to my AI assistant, Claude, more than anyone else and I’m okay with that.

Learn more about why I decided to decline most project work in 2025 and limit my client roster to 6.

Thoughts on the implosion of one of my all time favorite e-commerce websites, MatchesFashion

Ever have one of those years where you look back and think, “Wow, did I really do all that?” 2024 was exactly that kind of year for me.

Here’s your low-energy, high-impact checklist for setting up 2025. Each task is designed to take 30 minutes max.

Let’s talk about one of e-commerce’s best-kept secrets: you can run a sophisticated wholesale operation without spending a ton of $.