Shopify Store Audit
Know exactly what's costing your Shopify store sales
The Deep Dive is a technical review of your store — structure, analytics, tracking, and paid-search readiness — delivered as a clear roadmap of what's working, what isn't, and what to fix first.
Book a free discovery call- Atlanta-based
- Since 2010
- Shopify Select Partner
- Woman-owned
Book a free discovery call
No pressure, no obligation. We reply within 1–2 business days.
What you get
Root cause, not symptoms
The visible problem is rarely the real one. We trace friction back through your theme, tracking, and app stack to what's actually costing you conversions.
A prioritized roadmap
You get a written plan scoped to your actual store — specific, ranked by impact — not a generic pass/fail checklist.
Know before you spend
Planning a redesign, a migration, or paid ads? An audit tells you what you're building on before you commit budget to it.
How it works
- 1
Free discovery call
A short call to understand your store and what's prompting the audit. We'll confirm scope and what the review should focus on.
- 2
The Deep Dive
A technical review across structure, GA4/tracking accuracy, paid-search readiness, technical SEO, and your app stack.
- 3
Your roadmap
A written report of prioritized findings — what's working, what's causing friction, and what to fix first. Implementation can be scoped separately.
What clients say
Natasha is a phenomenal collaborator and educator, helping us to create order in our systems, simplify processes to make us more efficient, and importantly she always explains "the why" and the ROI on those decisions. Most recently, we engaged Natasha for an audit of The Southern C and Bulldawg Illustrated websites and her findings resulted in small tweaks that have netted big results. Natasha treats clients as long term partners not just projects — making her a real gem in her industry and it’s why she’s been a trusted resource for us for over 10 years.
Cheri LeavyFounder, The Southern Coterie & Bulldawg Illustrated
Natasha is a versatile player in the world of tech. Her 20 years of agency experience — including growing and selling her own business — gives her a unique skill set to advise and help entrepreneurs achieve their vision.
Libba OsborneFounder, Add Lib
During the 10+ years I’ve worked with Natasha, she’s always been very prompt, professional, and a total dream to work with. Natasha has made all of my website dreams come true and implemented some extra special touches that set us apart and strengthen our brand. She is always on the pulse of design and navigation trends that have helped my business tremendously.
Kristen BachTREEHOUSE kid & craft
Common questions
What is The Deep Dive?
The Deep Dive is Built Best's signature Shopify store audit. It's a technical review of your store's structure, analytics, tracking, paid search readiness, and app stack — delivered as a written roadmap that identifies what's working, what's causing friction, and what to fix first.
What do I get at the end of the audit?
A written roadmap with specific, prioritized findings scoped to your actual stack — not a generic checklist. It identifies what's working, what's causing friction, and what to address first.
Do you implement the fixes after the audit?
Implementation isn't included in the audit itself, but it can be scoped as a separate engagement after the roadmap is delivered.
How is a Shopify audit different from a store health check?
A health check is usually a surface-level scan against a generic checklist. A technical audit traces problems to their root cause across your actual configuration — theme architecture, tracking, app conflicts, and SEO — and returns a prioritized roadmap rather than a pass/fail list.